Introduction – Why Choose Me?

I have been working for 26 years, 18 of them involved with training. I worked for agencies for 22 years, both media and advertising, 15 of those arranging training and tutoring.  I was good at that, for example winning five stars for my training and development in Britian’s Top Employers 2009.  (It was the only thing we did get five stars for).  Also a Gold for our IPA CPD Accreditation.

I stay in touch with agency issues by voluntarily chairing the IPA’s Training Forum.  I am an Honorary Fellow of the IPA

I hate how much training is wasted and campaign for better evaluation.  I have won a National Training Award, IPA awards, and am the author of the IPA’s new on-line evaluating training, effective appraisal and planning training modules.

All my tutoring is tailored by brief from client and a pre stage with attendees.  It is always followed up as part of evaluation.

Although I have experience of training at all levels I particularly like helping younger people.  I have won awards for my graduate training programmes.  Equally, I regularly and successfully tutor board directors, for example the IPA’s mentor programme.

I am excellent value.  (When I was a training manager I was shocked at how much external trainers charged when they often didn’t do as good a job as I did.)  For example a typical three – four hour tailored workshop costs from £650 and can often accommodate large numbers. My quoted costs always include my travel, prizes, materials, pre and post stages unless otherwise explicitly stated.

Feedback can be found on the “Nice Things Said of Me” Page.


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